Create schema markup for the homepage

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You should also clearly list your company's key differentiators and explain what sets you apart from the competition. Include a clear and compelling value proposition statement near the top of your homepage.

This statement should succinctly convey the core benefits of your offerings and the reason why a visitor should choose your company.

Explain core benefits

Additionally, all internal links should work; there should be no 404 error pages. The main category pages should be linked from the main navigation area.

Finally, ensure your homepage design includes a cohesive header and footer. These botim database elements should provide essential information and navigation options, contributing to a seamless user experience.


Structured data helps search engines understand the content and context of your page, which can improve the accuracy of search results displays and potentially increase your click-through rate (CTR).

Google uses more than 35 types of schema . You can choose the best one for your website's homepage.

For example, if your homepage has a collection of news or articles, you can use article markup to display the post title, featured image, author, and publication date directly in the search results.