As per MarketingSherpa 60% of customers still prefer to receive marketing promotions and offers through email.
McKinsey even states that emails have 40 times higher chance of acquiring a customer as compared to other social media platforms. And according to the Data & Marketing Association’s 2017 study, us phone number list email marketing remains the best digital marketing channel for return on investment. So, let’s discuss how to become a successful Email Marketing Campaign Manager.
Email marketing campaign manager
Email marketing
Needless to say why Email Marketing has risen to become one of the most economical and indispensable part of the Digital Marketing tactics which business are using to reach out to their prospective customers, building relationships, gathering valuable data and increasing number of leads.
This also means, building and executing effective email marketing campaigns to leverage fully the benefits of email marketing.
To achieve this, companies turn to experienced email marketing campaign managers to determine the target audience, the approach, the message and the right time for email marketing campaigns. The email once sent can’t be retrieved, making the role of an Email Marketing Campaign Manager very responsible.
Thus, for anyone to become a successful Email Marketing Campaign Manager, her or she has to have multiple skills, understand various concepts and must be able to juggle a lot of data at a time.