他们与 Essence Communications 合作进行了研究，发现 77% 的黑人女性对媒体对她们的形象表示担忧。有了这些知识，他们于 2006 年发起了“My Black Is Beautiful”活动，旨在庆祝并赋予黑人女性对自己的皮肤感到舒适的能力。该活动现已发展成为一个拥有超过 250 万会员的更大平台。
2019 年，他们推出了同名护发系列，专门 WhatsApp 号码 针对黑人女性。为了继续解决有关媒体如何描绘黑人的对话，宝洁公司推出了两部影片《The Talk》和《The Look》，这两部电影都直面种族偏见和黑人在美国面临的偏见。
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Build a stronger brand
If you're not sure whether being mobile matters or why you need to market your apps in a specific way, your competitors are already on it. Mobile marketing accounted for 18.5% of marketing bud telegram user database gets in 2020 (U.S. businesses), and this is projected to grow to 23.3% this year. So ...